Public Speaking and Professional Presentation Skills
Course Objective
To develop practical skills in public speaking and professional presentations: from structuring an idea and creating persuasive content to confident delivery, working with the audience, voice, body language, and difficult questions.
The course focuses not on the theoretical study of rhetoric, but on practice, repeated training, and receiving personalized feedback. Participants will work with real work situations: presentations of projects, ideas, and results, speaking before management, teams, clients, and partners.
Who is this course for?
Leaders and managers who need to confidently present decisions, results, and strategies.
Project / Product Managers, Business Analysts, Team Leads, and other IT professionals.
Experts, consultants, and trainers who speak before an audience.
Professionals who conduct meetings, demos, project defenses, and pitches.
Anyone who wants to speak in a structured, persuasive, and confident manner.
Course Outcomes
Upon completion of the course, participants will be able to:
structure a speech according to the goal, audience, and context;
quickly prepare a logical and persuasive presentation;
formulate a key message and convey it to the audience;
create a strong introduction and conclusion to a speech;
use storytelling to present ideas, products, and results;
speak clearly, concisely, and without unnecessary professional jargon;
control voice, pace, pauses, intonation, and non-verbal behavior;
The purpose of the speech: to inform, persuade, motivate, sell
Three components of a persuasive speech: logic, emotion, trust
The speaker's personal style
Common mistakes during public speaking
How to overcome fear and insecurity in front of the audience
Preparation for the speech: what you need to know about the audience
Practice: short speech of the participant and initial feedback.
2
How to determine the main idea of a speech
What the audience should remember after the presentation
The structure of the speech: Hook → Context → Message → Evidence → Action
Introduction, body and conclusion
How to start a speech so that you are listened to
How to logically move between blocks
How to end a presentation with a strong call to action
Work with a time limit
Practice: creating the structure of one's speech.
3
Why stories work better than a set of facts
Basics of business storytelling
Hero, problem, conflict, decision, result
Storytelling for project presentation
Storytelling to sell ideas
Storytelling in the presentation of results
How to use cases, examples and personal experience
How to turn dry information into a story
Practice: creating and presenting your own story.
4
How to form a strong position
Facts, arguments, examples and evidence
Logic of argumentation
How to talk about benefits, not just features
How to adapt arguments for different types of audiences
Working with objections
How to convince without pressure and manipulation
Typical logical errors in argumentation
Practice: presentation of ideas and work with objections.
5
How the voice affects the perception of the speaker
Breathing and vocal support
Speech rate
Loudness and strength of voice
Intonation and emotional expressiveness
Pauses as a tool of influence
Articulation and diction
Work with monotony
Parasite words and language fillers
Practical exercises for voice and diction
6
The pose of a confident speaker / a confident speaker
Gestures and hand movements
Eye contact
Mimicry
Movement on stage / space
How not to create unnecessary non-verbal tension
Working with the camera during online performances
Non-verbal behavior during negotiations and presentations
Practice: video recording of the performance and introspection.
7
The slide as a tool to support the speaker, not a speech script
The principle "one slide - one thought"
Visual hierarchy of information
How to work with text, numbers, graphs and diagrams
How to simplify complex information
Typical mistakes in presentations
How to use AI to prepare structure, content and visuals
Practice: redesigning a weak slide and creating your own.
8
How to explain complex technology and business concepts
Work with professional terminology
How to talk to non-experts
The principle "from simple to complex"
Analogies and metaphors
How to explain numbers and analytics
How to present risks and problems
How to talk about uncertainty
Practice: explanation of a complex topic in 3 minutes.
9
Presentation to management
Presentation of the project to the team
Presentation to the client
Presentation of results
Product / Project Demo
Pitch an idea or product
Protection of the offer
Presentation of changes
Online presentation
Presentation to a large audience
How to adapt the message to a specific situation
10
How to quickly establish contact with the audience
How to keep attention
Interaction through questions
Rhetorical questions
Mini-survey and interactive
Working with audience reactions
How to recognize attention loss
What to do if the audience is silent
What to do if the audience actively interrupts
Work with large and small groups
11
How to answer when you don't know the answer
Structure of a strong response
How to win time for thinking
Aggressive and provocative questions
Off topic question
Interrupting the speaker
Conflict participants / participants
How not to lose control over the performance
How to return the conversation to the main topic
Practice: Q&A in the format of a simulation of a real performance.
12
Speech without preparation
Elevator Pitch
How to talk when there is almost no time
How to quickly structure thoughts
Performance with minimal preparation
Improvisation
Dealing with unexpected changes
Speech before a critical audience
Techniques for rapid recovery of concentration
Practice: impromptu speaking.
13
Peculiarities of online communication
Camera, light, sound and background
How to create a screen presence
Where to look during an online performance
How not to lose the attention of participants / members of Zoom / Teams
Using the screen demo
Interactive tools
Working with chat
Online Q&A
Typical mistakes of online speakers / speakers
14
Strengths and individual style
Authenticity vs "correct" speaker / "correct" speaker
How to sound natural
How to use your own experience
Expertise without overcomplication
How to build trust
Work with charisma
Personal branding through public speaking
How to develop a recognizable communication style
15
Choosing a topic and goal
Audience analysis
Construction of the structure
Preparation of slides
Rehearsal
Work with voice and non-verbal behavior
Performance within the specified time limit
Q&A
Personal feedback
Definition of development zones
Individual plan for further improvement of public speaking skills
The practical part
During the course, participants not only learn techniques, but perform regularly and receive feedback.
FAQ
1
The course is suitable for leaders, business representatives, managers, IT specialists, experts, consultants, trainers and anyone who regularly speaks in front of colleagues, clients, partners or management. Participants will develop the skills of structuring a speech, presenting ideas and results, storytelling, argumentation, working with voice and body language, interacting with the audience, and answering difficult questions.
2
Yes. The main focus of the program is practice and skill development. Participants will perform short speeches, pitches, improvisational exercises, storytelling, presentations and simulations of real work situations. Personal feedback from the trainer and analysis of typical mistakes are provided.
3
Yes. Separate modules are devoted to the structure of the presentation, work with slides, visualization of information and adaptation of material for different audiences. Participants will learn how to create presentations where slides enhance the presentation rather than replace the speaker, and how to use AI to prepare structure and content.
4
The course provides practical tools for working with anxiety, uncertainty and stress before a speech. Due to the gradual increase in the difficulty of the exercises, participants practice speaking in different conditions: without preparation, in a limited time, in front of an audience and during Q&A. This helps to build more confidence and control over your own pitch.
5
Yes. The program covers the features of presentations in Zoom, Microsoft Teams and other online formats: working with the camera, voice, screen demonstration, chat, interactive and audience attention. Special attention is paid to how to maintain presence and impact when there is a screen between the speaker and the audience.